We Help Real Estate Companies Fully Sell and Lease Projects Before They're Built

You Build Amazing Properties. 

We give you the best tools to visualize and showcase them to buyers and tenants.


Watch this video in full, then click the get a price button to determine if we are a good fit for each other...


100s of Developments Showcased and Counting with:


Featured by:

Partners of:


3.0 University Place Case Study

Using Outer Realm went from Zero to 4 Signed Tenants for New Development Before Breaking Ground. Anchor signed within 1 month of using our product with 3 additional leases signed between 3-9 months

“Unbuilt has become one of our go-to tools. It amplified our vision, gave the prospective client more of that experiential feel about what we're trying to create and it allowed our passion to come out around the project. So it's my go-to-tool for not just the prospects, but for stakeholders, city and state leadership as well...We went away from what I think is a broken marketing model in real estate and gave people more of a tool and an experience that they can remember.”


Anthony Maher, Leasing Director and Partner

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Read lease announcements for the first 4 tenants signed using Outer Realm tools before construction began:​

  1. Wistar Lease Announcement

  2. Ben Franklin Technology Partners Lease Announcement

  3. Baher Institute Lease Announcement

  4. Fulton Bank Lease Announcement

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Lone Mountain Land Co Case Study

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Working with Outer Realm, went from no sales to a fully sold out masterplan community before construction was completed, allowing them to move to a phase 2 ahead of schedule. First home of Phase 2 sold before the first slab was poured. 

“At this point, we've pre-sold all of that first product that we worked with you on, as well as the adjacent townhome product. And those cabins were completed this year. The townhomes will complete at the end of this year. And now we're into pre-sales for our Lodge building. And at this point, we are about 25% sold out and we have a year left in construction.”


Christina Calabrese, Director of Planning, Lone Mountain Land Company

LakeLodge, featured in Forbes with Outer Realm images, 25% presold with 1 year of construction remaining. 


Convene Leasing Case Study

Working with Outer Realm, leasing teams are, “Having more conversations, closing more deals faster, and are more excited and feel more empowered."
Went from a 30,000sf pilot for leasing office space at their London location to engaging Outer Realm on all new openings going forward

“The most important impact is we're having more conversations and closing more deals faster. The ROI is very apparent for us if we close one larger meeting or one large work suite. That's it. That's the ROI for us. And hopefully, if we can do it sooner, that's better predictability and kind of more confidence in the property and the market overall. so the new strategy we actually rolled out is that we just added that to all of our budgets. So there's a line item for every new property that says, Outer Realm.”


Billy Fink, Senior Director of Marketing, Convene

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"We were able to sell it through the use really of the model you created and for the buyer to see exactly what they would get and what the views were like privacy and the intimacy of the spaces, as well as all the finishes that they totally loved everything about it. So now they are building the house for themselves. 


"I can point to a number of sales where I absolutely sold the property much sooner than I would have, or perhaps solely because of the virtual reality model."

Andrew Ernemann, Aspen Sotheby's Broker Associate

Sold a number of high-ticket homes "perhaps solely because of the virtual reality model." Including the highest-per-sq-ft record in Aspen, Colorado, an $18M penthouse property.

Aspen Sotheby's Broker Case Study


Read on inman how virtual reality contributed to the successful transaction for this record per-square-foot listing.


Background on Founder David Gull

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  • Cornell Architecture Degree with Prof. Don Greenberg (Pioneer in Computer Graphics)

  • 6 yrs @ Skidmore Owings and Merrill

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  • Licensed Architect in New York State

  • Prior VP at Floored, a Real Estate Tech startup acquired by CBRE

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  • Delivered 1000s of Virtual Property Experiences ​​


Working with Outer Realm, You Get:

1. To close more deals even in a competitive market, with 1/8th the effort and at higher rates

2. Up to 4x Improvement of Conversion Rate on Listings Pages and Property Websites, Turning More Viewers into Interested Inquiries

3. Up to 2X Improvement on Closing Rate with Interested Tenants or Buyers, Turning more Meetings into Closed Deals

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Working with Outer Realm, You Can:

Stop Blindly Accepting that Real Estate Transactions Just Have a Long Sales Cycle

Stop Paying By the Second or Image for Virtual Tour Content

Stop Wasting Time, Effort, and Money On Ads and Listing Promotions with Low Conversion Rates

Stop Missing your Leasing and Sales Goals and Not Having a Strategy to Change These Results

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Wasted Time, Effort and Money with Poor Converting Content

Maximum Profits with Minimum Effort with High Converting Content

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Supercharge Your Close Rate Using Virtual Tours

The Unbuilt™ Tour Suite


1. Virtual Reality Headset Format

3. Video Flythrough Format


2. 360 Web and Mobile Format


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009_Collaborative Working Area

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003_Meeting_Room (North)



4. 2D Still Image Format

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Close Deals with Prospects Using Life-Like Virtual Reality Tours When Meeting In-Person

1. Virtual Reality Headset Format






A) Guided from Outside the Headset On-Screen Interface

B) Mirrored to Screen to Maintain Guided Dialogue

C) Highest Quality VR Headset Experience

Data shows that a meeting with a tour has 2x the likelihood of closing as a meeting without a tour,

25% versus 13.5%

Aspen Property Experience Virtual Reality Showroom

  • Great for in-person meetings in HQ, sales suites, tour suites, empty white box floors, site trailers, experience centers, discovery centers, sales centers, events

  • Feels Life-Like, as if it already exists

  • Lets the prospect imagine themselves already occupying the space


2. 360 Web and Mobile Format

  • Interactive 360 Panorama Tours

  • Great for in-person meetings, group interactive tours, website embeds, links from email campaigns, links from LoopNet/Costar or MLS Listings

  • Works on Any Device: Mobile, Tablet, Laptop, Desktop

Interactivity in tours is a key element in making your funnel convert, generating up to 4x the number of inquiries, and doubling close rates on in-person meetings

91% Prefer Interactive Content - Demand

"91% of B2B buyers say they prefer interactive and visual content to static content, which helps engage them and feels like a personalized experience."


Capture Up to 4x Prospect Interest with Easily Shareable Interactive 360 Web and Mobile Tours


Convert up to 400% More Views into Leads or Inquiries Using Video on Websites and Listings

3. Video Flythrough Format

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This graph shows that a downloadable PDF - a format still used by much of the real estate industry -  is the least preferred content by today's standards, versus video which is the most preferred far. Hubspot Research

  • Guided video tours with labeled information and music overlay​​

  • Great for Linkedin/Social Media, listing sites like MLS and LoopNet/Costar, website embeds, in-person group presentations, email campaigns.

  • Works on Any Device: Mobile, Tablet, Laptop, Desktop

Video is key to increasing conversion rates on listings and websites, generating up to 4x the number of inquiries.

A study by international listing website Domain found that video increased listing inquiries by 403 percent.

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3. Video Flythrough Format


Use Traditional 2D Imagery to Round Out Content on Listings, Websites and Presentations

4. 2D Still Image Format


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009_Collaborative Working Area

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003_Meeting_Room (North)